Hand-made jewellery 

Joanna is an architect, who makes jewellery in her free time. This is not a full-time job but a hobby and a way to make extra money.

Size of business



No support.

Opportunities and plans for the future

In some time Joanna will have to decide whether she wants to keep her activities as a hobby or turn it into a full time business. In that case she will have to think about everything from scratch: marketing, online shop etc.

Pitfalls and challenges

The jewelerry making for Joanna is only a side job. Her activities are performed on a small scale and she wouldn’t be able to make a living doing only this.